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H
hairart_bydennileigh
16/11/24
How much of a difference does a cut make! This balayage was done over a year and half ago, its grown out so soft and it looks like a fresh colour today after a good cut 😍 Aftercare has just been using sogooditsnoughty purple shampoo♡ . . . . #bespokebalayage #softwaves #ecclesbalayage #eccleshairstylist #manchesterhairstylist #balayagegrownout #glamwaves #beachwaves #freshhair
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sogooditsnoughty
30/10/24
👑 Royal News! 👑 Noughty’s Purple Reign Tone Correcting Shampoo has been nominated for Best Purple Shampoo in the 2025 @cosmopolitanuk Readers’ Choice Beauty Awards! 💜✨ #NoughtyNation show some love for your fave by voting through the link in bio and help Purple Reign bring home the crown 👑 #NoughtyHaircare #VeganHaircare #PurpleShampoo #NaturalHaircare #SustainableBeauty #EcoFriendlyProducts
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Rebecca P.
Verified Buyer
5.0 star rating
02/05/23
Super shampoo!
Review by Rebecca P. on 2 May 2023 review stating Super shampoo!
So pleased with this shampoo! My hair is super soft, smells amazing, and the blonde colours really pop even after just one wash. Would highly recommend!
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naturallycurlydoesit
07/01/22
Time to tone with sogooditsnoughty Purple Reign Shampoo and Conditioner 💜💜 . I recently dyed my roots a darker shade of blonde and the wash day after dye day I used sogooditsnoughty Purple Reign combo to help tone and brighten my hair. . 🫐These products are 97% natural and enriched with blueberry and blackcurrant which help to replenish lost moisture. 💜 Violet pigments - this 3% synthetic ingredient has colour correcting powers helping to balance and tone. ✅ Silicone and sulphate free ✅ Paraben and petrochemical free . How often do you tone at home? . Affiliate code NATURALLYCURLY15 for 15% discount sogooditsnoughty UK and noughtyusa . . . . #affiliate #gifted #affiliatemarketing #lovenoughty #sogooditsnoughty #washday #colouredhaircare #blondehair #purpleshampoo #siliconefree #blondes #curlyhaircommunity #curlywoman #midlifewoman #blondecurlyhair #hair #loveblonde #ukcurly #toninghair #noughtyhaircare
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noughtyusa
29/11/20
@tinetashaa keeps her blonde buzzcut bright with our tone correcting Purple Reign duo 👑 Currently 30% off ✨
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noughtyusa
29/11/20
@tinetashaa keeps her blonde buzzcut bright with our tone correcting Purple Reign duo 👑 Currently 30% off ✨
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sogooditsnoughty
29/11/20
@tinietashaa keeps her blonde buzzcut bright with our tone correcting Purple Reign duo 👑 Currently 30% off ✨
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sogooditsnoughty
29/11/20
@tinietashaa keeps her blonde buzzcut bright with our tone correcting Purple Reign duo 👑 Currently 30% off ✨
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noughtyusa
06/11/20
For those who love the warmer tones 🍯 Blondie Locks in action keeping @kimonskin blonde locks bright and fresh
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noughtyusa
31/10/20
🎃 Your hair doesn’t have to be scary 😜 Treat it to some TLC! Thought purple shampoo was only for blonde hair? Nope 😀 Grey & silver hues can also turn a dull, yellow shade overtime. Tone correcting helps you amp it up for brighter, whiter hair with super shine ⚡
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sogooditsnoughty
31/10/20
🎃 Your hair doesn’t have to be scary 😜 Treat it to some TLC! Thought purple shampoo was only for blonde hair? Nope 😀 Grey & silver hues can also turn a dull, yellow shade overtime. Tone correcting helps you amp it up for brighter, whiter hair with super shine ⚡
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noughtyusa
30/10/20
Bye bye brassy tones 👋 Keep those highlights looking fresher for longer. Add Purple Reign to your regime whenever you’re losing your cool and brassiness is peeking through! This look was achieved by leaving the shampoo to sit on the hair for 3 minutes before rinsing 🚿 conditioning with Purple Reign and styling as normal.
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sogooditsnoughty
30/10/20
Overwhelmed by the support for the launch of our NEW Purple Reign duo 👑🤩 A lot of research went into perfecting this punchy purple, plant powered shampoo and conditioner. We can't wait to see your amazing transformations! 💜#lovenoughty
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Wave Hello Curl Butter 3-in-1 Treatment - 300ml

Regular price £11.99
Unit price
per 
4.7 (67)

£11.99

Nourished, stronger, shinier waves and curls with Wave Hello Curl Butter 3-in-1 Treatment. Conditioner, mask and leave-in treatment, restore moisture, improve strength and resistance to breakage. Powered by Symhair Restore™. Sulphate-free, silicone-free, paraben-free.

Availability
Out of stock
Wave Hello Curl Butter 3-in-1 Treatment Noughty
Wave Hello Curl Butter 3-in-1 Treatment - 300ml
Regular price £11.99
Tax included. Shipping calculated at checkout.

    • Step 1

      AS CONDITIONER:
      On wet hair start with a small amount of conditioner into palms and rub together to spread evenly. Add more if required.

      Focus the product on the mid-lengths and ends of hair. 

      Apply working toward the tips, sectioning hair to ensure each strand is evenly covered with product.

      For best practice why not comb through the product to help with even application.

      Leave on hair for 1-2 minutes before rinsing thoroughly from root to tip.

      Step 2

      AS MASK:
      On washed hair gently squeeze excess moisture out. Section to ensure the product will be applied evenly to strands from root to tip.

      Place a generous scoop of product in one palm, and use the fingers of the other hand to comb it through hair, coating each strand.

      Leave on for 5 minutes, 20 minutes or overnight for a more intense treatment. Rinse thoroughly.

      Step 3

      AS LEAVE IN:
      Start with a pea--sized amount in the palm of one hand and rub hands together to spread evenly over palms. Add more if required.

      Start from midlengths, applying evenly over strands working to tips. 

      Apply additional product as needed. 

      Don't rinse.

      Style as desired/normal.

    Step 1

    AS CONDITIONER:
    On wet hair start with a small amount of conditioner into palms and rub together to spread evenly. Add more if required.

    Focus the product on the mid-lengths and ends of hair. 

    Apply working toward the tips, sectioning hair to ensure each strand is evenly covered with product.

    For best practice why not comb through the product to help with even application.

    Leave on hair for 1-2 minutes before rinsing thoroughly from root to tip.

    Step 2

    AS MASK:
    On washed hair gently squeeze excess moisture out. Section to ensure the product will be applied evenly to strands from root to tip.

    Place a generous scoop of product in one palm, and use the fingers of the other hand to comb it through hair, coating each strand.

    Leave on for 5 minutes, 20 minutes or overnight for a more intense treatment. Rinse thoroughly.

    Step 3

    AS LEAVE IN:
    Start with a pea--sized amount in the palm of one hand and rub hands together to spread evenly over palms. Add more if required.

    Start from midlengths, applying evenly over strands working to tips. 

    Apply additional product as needed. 

    Don't rinse.

    Style as desired/normal.